Thursday, October 14, 2010

The Elevator Statement

I 'm getting a bit tired of elevator statements. Admitting this could get me in deep doo-doo at work, because we are all about distilling things into short, pithy statements, imagining we are racing up 30 floors in a small shaft with a valuable partner who wants to know what in the world we do.

But it will come as no surprise to anyone who knows me that I am not one for soundbites. (heads are nodding). Its not that I just have a hard time editing myself...its more that I like conversations that go back and forth. But then I also was one that enjoyed the long volley in volley ball game rather than the spike and the most rewarding tennis games were always the ones where my partner and I managed to keep returning the ball. So I have always preferred the "back and forth" more than the need for the slam dunk win.

I have a Twitter account but, much to the chagrin of my twittering friends, I rarely post. I just find it hard to think in 140 characters or less.

Now being professionally in the business of exploring new media and spending parts of every day exploring the social media net and participating in the virtual "public square," admitting this will probably not help my career. And I'm not suggesting anyone stop twittering. In fact I admire people who can get it all said in a sentence.

One person I deeply respect because of her brevity is Jenny there is someone who has made an art of the soundbite...literally. She is the queen "woman of a few words." When I found her on twitter I immediately followed. What a perfect medium for her! All the sudden Twitter made sense to me...I was somewhat disappointed to find out that someone was impersonating her and she had no such twitter account. Jenny! Why aren't you there yourself, sister....???

I personally don't think I'm totally alone on this need for more than 140 characters...which is why I think so many love blogging. Here's our chance to say our say and use as many words as it takes to say it. Of course I'm sure the longer the post the fewer people read it.

I recently wrote an article for on online magazine that got linked to someone's blog and then "read" by a friend I ran into in the real world. My friend made a point of saying she had seen the article and seemed very interested in it. I took this as an invitation to chat a little about the subject of the article only to find out she hadn't really read it ... it looked long, so it sat in her pile of things to read...but hey, it looked interesting. Well, I guess that's the risk of "having your say"....just because you say it doesn't mean anyone really is reading it....

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